ExpertDojo

INVESTOR DEMO DAY
2020-03-05 14:00 - 16:00, 2020-02-27 14:00 - 16:00 UTC
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Investor DEMO Day for Startup Investors & Current Cohort Only!

Expert DOJO have invested $100,000 into 12 of the best companies currently in LA. Some are local but most originated abroad, which means they have not been seen by US or global investors previously. This is the opportunity for global investors to meet with fast scaling companies and gauge synergies for current and/or future investment rounds.

Some of our startups are at exactly the right time to invest and some will be perfect for future rounds. All have unicorn potential.

The format of the demo day is 12 six minutes pitches with each company. This will give you enough information to book a 1:1 meeting directly with the startup you like the most.

This event is only for investors who are interested in startups. We thank you for your support.

Access to the meeting is by invitation, so please request a zoom link to the meeting by emailing isabelle@expertdojo.com

THE POWER OF PERSONALITIES FOR STARTUPS
2020-03-03 18:00 - 2022-03-03 21:00 | Expert DOJO, 395 Santa Monica Place, Unit 308, Santa Monica, CA, United States
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Denise Lambertson, Kelli Frazier, and Tim Lambertson are experienced entertainment and marketing industry veterans who know how to use personality to catapult the growth of small companies. All three began their careers in the halo of Madonna’s team, learning the art of celebrity partnership and making valuable connections in the entertainment industry. In 2009, Denise founded LMS, a boutique agency that focuses on innovative marketing solutions for consumer brands and brought Tim and Kelli in as partners. LMS is a consumer marketing agency that connects celebrities, athletes, influencers and experts to start-ups through Fortune 500 brands. For over 10 years, this leadership team has relied on acute business acumen and infallible intuition to build partnerships based on shared values, interpersonal chemistry, and complementary skill sets.

They are best known for partnering Beyoncé with WTRMLN WTR, Ellie Goulding with Core, Sofia Vergara with Eby and Serena Williams with Daily Harvest. LMS builds campaigns and growth through authentic connections, creative services, social media scale and high-touch events. By developing strong, strategic and effective relationships, LMS takes emerging brands to the next level and enables them to reach new audiences. Following the successful exits of 16 clients, their newest initiative is Constellation Capital, a Venture Fund with celebrity LP’s, focused on the high-growth consumer categories we know best.

Denise, Tim and Kelli will educate the ExpertDojo community on how the power of personality can serve as a lightning rod to attract consumers and investors alike. Entrepreneurs will learn the value of celebrity to their growing businesses and how to leverage personality as an impactful element of their marketing strategy. Investors will get a window into the emerging niche of celebrity investment into brands, and how skin-in-the-game can make for an even more effective partnership.
6-6:30: Networking
6:30-7.15: LMS Partners Powerpoint Presentation covering:
A brief intro of the Partners and LMS (This is where we do a soft pitch of the agency)
Why Brands and Investors should Care about Personalities like influencers and celebrities being included in marketing strategies
What business goals Personalities can help achieve, and which Personalities are best suited to which goals
Some best practices around planning for partnering with a Personality, how to choose the best one, and how to activate the partnership
Our vision for the future of Personality partnerships as investment (This is where we do a soft pitch of the fund)
7.15-7:30: Allowance for Q+A for LMS Partners
7:30-8:30: Panel, moderated by Kelli Frazier, including Denise and Tim Lambertson as well as:
Linda Honan: branding genius behind Daily Harvest, Well + Good, Taryn Toomey, and more
Jessica Young: founder of Bubble, which last year began a partnership with Karlie Kloss as Chief Wellness Officer
Zeev Krieger: previously Senior VP of Personality Family Circles
8:30-9: Allowance for Q+A for Panelists

INVESTOR DEMO DAY
2020-02-27 14:00 - 16:00
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Investor DEMO Day for startup Investors & current cohort only!

Expert DOJO have invested $100,000 into 10 of the best companies currently in LA. Some are local but most originated abroad, which means they have not been seen by US investors previously. This is the opportunity for American investors to meet with our companies and gauge synergies for current or future investment rounds.

Some of our investors are at exactly the right time to invest, some will be perfect for future rounds and some will be giving mentorship. All will help so that we can all grow together.

The format of the afternoon is 10 meetings of 10 minutes each so that there is an opportunity to tell a little about the investor, find out about the startup and give feedback / plan next steps.

This event is only for current Expert DOJO cohort companies. Investors we thank you for your support.
