A Private Dinner With Sporting Legends Who’ve Lived the Spotlight and Built the Blueprint. [Application Required + Fee | Limited Selection] Your hosts are the Expert DOJO Celebrity Fund, CAMINO5 and the Dream collection.

Sporting legends and Startup legends are not so different. They strive for the impossible and achieve it. Nothing comes in the way of that achievement and winning is all that matters. So many things had to be overcome to make it over the finish line and this evening we will discuss what can be learnt from these incredible acomplishments and celebrate that success Expect a masterclass in pressure in a gathering of the chosen. Some brands are built in boardrooms. Others are forged under stadium lights, in front of millions, live, unfiltered, and under pressure.

This is not a panel. This is not a networking event. This is an all-star dinner experience with the legends who’ve lived it. And only the few will get in. We’re opening applications to thousands. But only the worthy will be selected to join this room. This is where the spotlight meets strategy. Where cultural icons — four of them, world-renowned athletes and entrepreneurs — sit down to share how they built brands in real time, in front of the world, under the weight of expectation and scrutiny. And how they’ve turned that pressure into power, now building empires off the field, court, or stage. This is about building a brand when everyone is watching. And what it teaches us about clarity, conviction, and legacy. Because today, every brand is in the arena. But only a few are playing to win.

* Apply to be considered. Admission is not guaranteed. Selection is limited to those building brands of consequence. This event is a part of #LATechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.