At Expert DOJO, we believe that the most influential companies with the best products win. Expert DOJO’s celebrity fund accelerates this fame and uses celebrity power to drive follow-on investment and maximize customer engagement. We can directly point to our success with the over 300 investments we have made to date. We leverage our network and proven history of accelerating growth to grow your business.
SCROLL DOWN
How we invest
Our Celebrity Network
Thomas Jones
Former NFL ALL Pro Running Back , Hollywood Showrunner/Actor/Producer
Ryan Anderson
Former NBA 12 Year Veteran
Romain Grosjean
Formula One & IndyCar Series Driver
Antonio Tarver
7 time Championship Boxer & Co-Lead in Rocky Balboa
Mathew Espinosa
Influencer, 5.1 mil followers on IG
Shaquem Griffin
First One Handed NFL player in History, UCF Hall of Fame, Motivational Speaker, Big 12 Counsel Coordinator, Disability Advocate
Dale Moss
Former NFL Athlete, Sport & Entertainment Host, Producer & Actor, 588k followers on IG
Gary Forbes
Former NBA Veteran
More Celebrities to be announced soon!
HOW EXPERT DOJO INVESTS
INVESTMENT PROGRAM
Our Investment Program is ideal for startups poised for growth. With an investment of $50K for a 3.5% equity stake, we’re not just an investor; we’re your growth partner to help you get to series A quicker. Our Investment program is a treasure trove of resources, including perks and discounts to give your business a competitive edge. The Monday Accountability Sessions ensure your week starts with focus and purpose, while our Monthly Mastermind, comprising four insightful sessions each month, is where strategies are refined and ideas come to life. The program is a 6 week in in-depth training by experts to grow your revenue and scale your influence beyond any program out there. Networking is key, and our warm introductions to VCs and investors from our network can open doors that were previously just out of reach. The Quarterly Demo Days provide a platform to showcase your progress and captivate potential investors. Our celebrity partners are alongside our companies and can provide insight and access for all of our portfolio. For startups that truly stand out, there’s the potential for a $1 million follow-on investment. And, of course access to top mentors and experts ensures you have the guidance needed to navigate the complex business landscape.
-Access to Celebrities and influencers that your company needs
-First check is typically $50k for 3.5% equity but flexible options
-Millions of dollars in perks and discounts
-Weekly Accountability Sessions
-Monthly Mastermind sessions
-Weekly high-level growth training with experts
-Warm intros to VCs and investors from our network
–Quarterly Demo Days
-Potential $1 million dollar follow-on investment
-Access to Top mentors and experts
OUR 6 STEP PROGRAM
Step 1: Unicorn Optimization Score
Weekly calls with your expert coach to calculate your unicorn optimization score (UOS) and determine which sprints and workshops will have the biggest impact for your company.
Step 2: Your Accountability Coach & Product Fit Roadmap
Weekly coaching focused on product fit roadmap and hitting targets. We start here and have accountability calls ongoing throughout the program.
Step 3: Building Bulletproof product fit and leveraging influence
Our program will help you maximize your footprint and build a maximum loveable product. We make sure you deliver your best to your customer.
Step 4: Aggressive Customer Outreach
Most startups fail to execute an aggressive outreach campaign and go to market successfully. Expert Dojo are market leaders in these concepts, and while leveraging our celebrity backing, we will show you how to maximize every dollar of marketing and build your perfect outbound campaign.
Step 5: Inbound Lead Conversion
We believe that the most important step in growth is not finding a lead but converting on it. This portion focuses on converting your prospects and increasing users once they find your platform.
Step 6: Investment
Our investment team will leverage our investor community and make direct introductions to VCs or other potential investors to help you close your next round and put more gas on your fire.
OUR PROGRAM MEASURES SUCCESS
Unicorn Optimization Score
Unicorn Optimization Score – is a score we assign your business based on the combination of 4 assessments that gauge how quickly we can get you to your next significant investment round. We combine these 4 areas so that you are able to fill your weak spots as soon as possible.
- Round Optimization
- Customer Optimization
- Outbound Optimization
- Conversion Optimization
Building a unicorn means that you need revenue of over $3MMR and do it quickly. Not everybody needs to build a unicorn but every company needs to maximize their growth so that you can sell your company in the future for the best possible exit price.
Expert Dojo uses math, targeting, and planning so you can quantifiably fix your barriers to growth and build a company that investors want to invest in.
OUR PROGRAM KEEPS YOU ACCOUNTABLE
A coach will be assigned to you for the duration of the program and is committed to your success beyond the Expert Dojo ecosystem.
Initially, their focus is establishing your baseline UOS, as well as identifying the most suitable workshops, sprints and mentorship programs to get your growth on a fast track. This includes testing and monitoring how successful new tools and strategies are performing over the short and long term.
Your coach is there to hold you accountable to the commitments you have made, and will continue to make on your journey.
Your coach will also provide regular strategic planning throughout the program while you complete the ongoing cycle of sprints and workshops.
OUR PROGRAM FINDS
YOU CUSTOMERS
Aggressive Customer Outreach
Are you and your team doing all that you can to scale your sales growth? We have numerous examples of founders that felt they were, but are then shocked by all the modalities to market that they were not exploring.
Are you emailing 5000 suspects per year/month/week or day?
How many suspects are your SDRs reaching? Do you even have an SDR?
Are you using Influencers?
Are you using hundreds of landing pages or email sequences effectively?
Do you have a relentless partner and affiliate program?
Do your enterprise prospects get reached out to weekly?
OUR PROGRAM CONVERTS MORE SALES
Inbound Lead Conversion
Is your existing sales and marketing team, doing everything possible to close inbound leads and to leverage those leads?
Does your website build trust? Or are you waiting for customers to meet with you before you build trust?
How long is your sales cycle?
How many meetings do you need to close a sale?
Remember founder led sales can only get you so far and then at some point you need to be able to get the power of leverage working in your team.
How effective is your messaging
How well have you build fan engagement with your customers?