UNest is designed to make financial planning for children simple and accessible. Through its mobile-first platform, parents can set up tax-advantaged custodial accounts in just minutes. Unlike traditional 529 plans that restrict funds for education, UNest’s accounts allow savings to be used for any major life event, such as buying a car, starting a business, or purchasing a home. This flexibility, combined with its gifting feature, allows family members and friends to contribute to a child’s account directly, making it easy to grow wealth over time​

With over 600,000 users, UNest has seen rapid adoption. The app’s AI-powered recommendations help parents choose the right portfolio, whether they prefer traditional investments like stocks and bonds or are interested in cryptocurrency options. This cutting-edge technology empowers users to make smart financial decisions effortlessly​

Why We’ve Invested in UNest

At Expert Dojo, we prioritize investing in companies that offer innovative, scalable solutions to real-world challenges, and UNest exemplifies this perfectly. Here’s why we’re excited to back this game-changing platform:

  1. Democratizing Financial Access: UNest simplifies the traditionally complex process of investing, making it accessible to parents of all income levels and financial backgrounds. Through a user-friendly app, families can easily open custodial accounts and start saving for their children’s futures in just minutes.
  2. Visionary Leadership: UNest is spearheaded by Ksenia Yudina, a financial expert who recognized the need for a simple, affordable way for parents to invest for their kids. With her clear vision and experience, she’s driving UNest’s mission to make financial planning available to all families.
  3. Addressing a Real Market Need: UNest provides a flexible, tax-advantaged savings platform that allows families to save for a wide range of life events, not just education. This adaptability, coupled with a seamless gifting feature, helps families grow their savings more efficiently.
  4. Rapid Market Adoption: With over 600,000 users to date, UNest has shown there’s strong demand for an easy-to-use investment platform that caters specifically to parents. Its rapid growth underscores the platform’s value and effectiveness.
  5. Innovative Technology: UNest leverages AI-driven technology to help parents tailor their investments based on risk tolerance and goals. Additionally, its integration of cryptocurrency investments sets it apart from other financial platforms, offering families more ways to diversify their portfolios.

The Path Ahead: UNest’s Future

As UNest continues to grow and innovate, we are proud to support their mission of empowering families to build a secure financial future. With their unique approach to saving and investing, we believe UNest is poised to become a leader in family finance, and we look forward to being part of their journey as they redefine how families plan for their children’s financial well-being.