This week Brian Mac Mahon speaks with Sarah Figueroa, CEO & Co-Founder of Geojam!

Geojam harnesses the power of music consumption and gamification to bridge the gap between businesses, artists and consumers. We work with all popular music streaming services to enable new music discovery. Members earn Jam Points for engagement, and brands and artists can leverage their fans to promote and share their music. Jam Points can be redeemed in the Jam Shop which is a digital storefront for exclusive experiences and products.

Sarah has deep experience in building consumer businesses and marketing solutions for international brands and large-scale events. She exited her first business in 2015 and has been recognized for her work in the music industry by Google. Most recently, she helped launch a marketing book that hit Amazon’s #1 best seller list.
Don’t miss this week’s episode and great takeaways! For more info, please visit

Favorite moments:

1:43 – Sarah tells Brian what inspired her to start Geojam.

6:04 – Brian and Sarah discuss how important it is to have a team who really knows the ins-and-outs of the company’s industry.

10:59 – Sarah shares Geojam’s vision and goals, and community.

17:50 – Sarah tells Brian how Geojam will help users in the time of Corona by using a structured connection of fans and artists.

20:06 – Sarah’s personal journey of being an entrepreneur and her excitement for Geojam’s future success!