This week host Brian Mac Mahon speaks with Sharmin Ali, CEO of Instoried.

Brian and Sharmin discuss what inspired Sharmin to start Instoried, the challenges they have faced and how they overcame them. Moreover, they also talk about what drives Sharmin to be the best entrepreneur and person, her advice to other early-stage entrepreneurs and why investors should invest in Instoried in their current round.

About Instoried:

Instoried helps companies drive content engagement to get more clicks. Higher engagement leads to higher ROI and optimized marketing spends.

With Instoried’s proprietary tool, customers have witnessed up to 3X increase in incoming leads per post and 2X rise in ROI in less than 6 months. Instoried uses NLP to create magic with data that helps determine the emotion and tone of marketing content, irrespective of the content’s size.

Instoried AI engine dynamically determines the emotional engagement quotient of the content and also gives smart recommendations to enhance audience engagement.

Top 5 Favorite Moments:

8:51​ Sharmin reveals what inspired her to start Instoried.

12:48​ How Instoried raised money?

18:16​ Who is the phenomenal team behind Instoried?

26:24​ Sharmin talks about the challenges that Instoried faced at the beginning.

37:08​ Sharmin’s advice any early-stage entrepreneurs should hear.

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